Collaborate with JewelHub™ — Creator & Affiliate Programme

Everything you need to know about working with JewelHub™ as a UK creator, blogger, or affiliate partner.

"We don't just send products. We send an experience — because every JewelHub™ order is designed to delight from the moment it arrives." — JewelHub™ UK

We Gift First — Every Time

Most brands offer a discount code and ask creators to buy their own products. We do the opposite.

Every creator who works with JewelHub™ receives a curated gifted order before we ask for anything in return. You hold the piece, wear it, experience the unboxing — then you share honestly. We gift first because authentic content only comes from genuine experience.

We curate the order ourselves. You don't choose the products — because we know our system best, and we want the unboxing to feel like a real discovery.

UK creators only. We currently gift UK-based creators only due to postage costs. International applications may be considered for digital-only collaborations.

The JewelHub™ Free Gift Tier System

Every JewelHub™ order comes with tiered free gifts — no codes needed. The gifts are automatically matched to the order value, which is what makes JewelHub™ unboxing content genuinely compelling — there is always something extra inside.

Standard creator gifted orders are sent at the £40+ tier minimum. Top-performing partners and campaign collaborations receive the £100+ tier.

Premium Packaging — Unboxing Is the First Piece of Content

JewelHub™ packaging is not an afterthought. Every order is matched to the jewellery inside — velvet pouches for artisan charms, structured jewellery boxes for fine pieces, gold mylar pouches for MiniCharms™. It is designed to look beautiful on camera because the unboxing moment is often the highest-performing section of any jewellery video.

Commission Tiers — Earn as You Grow

Our commission structure grows with your results. Everyone starts at Starter tier — no negotiating, no chasing. As your sales grow, we upgrade you.

Your personalised link — for example jewelhub.co.uk/yourcreatorname — automatically applies your audience's discount at checkout. The 90-day cookie window means you earn commission on any sale made within 90 days of a click. Payments are processed monthly with a minimum threshold of $25.

Who We Are Looking For

UK-based creators only — bloggers, TikTokers, Instagrammers, YouTubers, and Pinners who create content around:

• Jewellery styling, stacking, charm collecting, and unboxing
• Gifting guides, birthday hauls, and meaningful gift ideas
• Fashion, self-expression, and personal style
• Wellness, self-care, and emotional wellbeing
• Mum life, family gifting, and milestone moments
• Chronic illness, accessibility, and everyday self-care rituals
• Affordable luxury and conscious shopping

Follower count matters less than genuine engagement. A blogger with 800 loyal readers who trust her recommendations is more valuable to us than an account with 50,000 disengaged followers. We look at content quality, audience fit, and authenticity — not numbers.

What We Ask in Return

We keep our requirements clear and fair:

• Two pieces of content minimum per gifted order — for example a TikTok or Reel plus an Instagram post, or a blog post plus a social share
• A Judge.me review on the product page is required for all creators — go to the product on jewelhub.co.uk, scroll to reviews, and leave your honest review
• Blog post — optional but encouraged, and if published we will feature it on the JewelHub blog
• Tag @jewelhubcouk and use #JewelHubUK in every post
• Share your personalised affiliate link in your bio or caption
• Disclose clearly — "gifted by @jewelhubcouk" — as required by UK ASA guidelines
• Submit your content links via our content submission form once published

No scripts. No mandatory tone. No complicated briefs. Your honest voice is the only thing we want.

The JewelHub™ Story — Why This Matters

JewelHub™ was not built overnight. It is grounded in 60 years of family craft heritage — beginning in a jade house in 1960s Hong Kong, moving through decades of global trade and digital transformation, and arriving in the United Kingdom in 2025 as the country's first AI-structured modular jewellery brand.

Every collection — MiniCharm™, FortunaLink™, DuoTone™, ZincJewel™ — is built on a system, not just a trend. The pieces are designed to grow with the person wearing them, to be swapped, stacked, and adapted as moods and moments change.

When you collaborate with JewelHub™, you are not just promoting a product. You are sharing a philosophy — that jewellery should mean something, that gifting should feel considered, and that beauty does not have to come at an exclusive price.

That is a story worth telling. And we would love your help telling it.

Ready to Collaborate?

Fill in the form below. We read every application personally and respond within 48 hours. UK creators only.

We gift on every collaboration. No exceptions. — JewelHub™ UK
Questions? Email collab@jewelhub.co.uk